Financial Planning
Financial Planning is the long-term process of efficiently managing your finances so you can achieve your life’s goals and dreams. This process also includes negotiating financial hurdles that arise in the various stages of life. Financial Planning is a process, not a product. Your current financial...
Protection Planning
Facing our mortality is difficult. Facing the reality and possibility that bad things can happen to good people is also hard. Nevertheless, facing these difficult truths is essential in building a secure financial future for you and your loved ones. The first step is to recognize what financial...
Tax Planning
An integral part of formulating a sound Financial Plan for you includes capturing an accurate look at your tax situation. We believe in tax reduction planning, not only tax preparation. April 15th is the tax-filing deadline, but tax planning begins January 1st of the previous year. We meet with you...
Investment Asset Management
Objective investment planning integrated with your personal, financial goals that we determined through your Financial Plan, enables us to help you make better investment decisions. To help you preserve and grow the assets you have accumulated, we have adopted several investment principles that we...
Retirement Planning
Retirement Planning should begin in your 20’s. As many academic studies have shown, the earlier you start the more likely you are to achieve your goals. Once a person reaches their 50’s and 60’s, they need to start managing their assets to optimize their cash flow needs in retirement. The worst...
Estate Planning
People spend a lifetime accumulating assets and building an estate with the intention of passing it on to their heirs or charitable beneficiaries. Without proper planning, a person’s death can create significant hardships on the people for which the estate was created. For an estate to be passed on...
Education Planning
Next to saving for retirement, the biggest financial challenge is probably saving for your childs’ college education. We are aware of our clients’ concerns: How much should I save? How much should I contribute each year? How much will a college education cost when my child turns 18? What if my child...
Our Team
Founder and President
Dave Johanson, born in San Mateo and raised in San Jose, is a 8th generation Californian. He is one of six children...
Chief Operating Officer
Job Description –
Lynda is JFA’s client relationship Czar. Her primary goal is ensuring all client goals and needs...
Secretary/Treasurer
Job Description – Jennifer serves as our Secretary/Treasurer and keeps track of corporate records, history, and...
Financial Planning Associate
Job Description – Preet is a valued Advisory team member assisting clients with financial planning, tax, retirement and...
Client Service Team
Job Description –
Denise provides support in research, reporting, and other client service tasks. She is the tax...
Client Relations Manager
Job Description - Ilene is JFA’s client service team liaison, assisting the office team and clients with various...
Administrative Operations Assistant
Job Description – From answering and forwarding calls, to warmly greeting and serving clients upon arrival, Stacy is the...
All Services at Johanson Financial Advisors, Inc. are
centered around YOU and the life YOU want.
Blog Posts
If I flip a coin, there is a 50-50 chance I will get heads. If I walk into a casino and put my money on the table, the odds are stacked against me. If I purchase a broad-based, diversified stock market index at the beginning of the year, historically, the odds would have been in my favor. Before I go...
On March 27, 2020, President Trump signed into law the Coronavirus Aid, Relief, and Economic Security (CARES) Act. The bill was approved 96–0 in the Senate and passed by voice vote in the House of Representatives, with the intent of providing financial aid to families and businesses impacted by the COVID-19 pandemic. New information on the CARES Act is coming...
Over the years, I have learned a few lessons as stock market interruptions worry us all. Here are some useful thoughts during this latest coronavirus concern: Consider taking a break from news media.We suffer more from an infodemic than we do from a pandemic. The media can be misleading at times - sometimes sensational. The current 24/7 news coverage on...
